
Personal Profile
A high level of professionalism offered by an experienced marketing creative and communications manager in return for a challenge, job satisfaction and the opportunity to build on existing experience. The proven ability to understand problems set by clients and deliver creative and challenging solutions within specified deadlines and budgets. Skilled at conception, planning and delivery of marketing communications, across print, web and social networking.
Experienced at brand development and the technical aspects of media production, with well-developed interpersonal skills through leading team members, contact with senior management and professional clients. Self motivated, a team player, trustworthy, strong in character and always trying to better his last piece of work.
Interested in photography, animation, music, computer games and the internet. A keen observer of popular culture who gets frustrated by lazy TV and print adverts.
Key Experience and Skills
- With proven conception, development and management of multiple brands to multiple target markets in the commercial and third sector.
- Developer of sector leading marketing communications and brand strategies.
- Experienced manager and leader of creative teams.
- Leader of multi-agency working groups that have included NHS, West Yorkshire Police, Leeds City Council and Leeds University. Responsible for developing and delivering marketing strategies for these groups in a targeted and measurable environment.
- Enjoys the opportunity to talk to the market and include their thoughts and needs in the development of marketing solutions.
- Skilled project manager.
- Proven experience as creative copywriter.
- Experienced web front-end designer with detailed knowledge of HTML, CSS and W3C standards.
- Interested in usability and accessibility issues across both print and web.
- Demonstrated strong marketing communications and media planning skills.
- Print buyer.
- Strong creative background, with the technical and managerial know-how to match. Seven years experience using graphic design applications for print and web at the highest level.
- Excellent Mac OS X/OS 9 knowledge
- Photoshop CS 3
- Illustrator CS 3
- InDesign CS 3
- Xpress 6
- Dreamweaver CS 3
- HTML + CSS
- Flash CS 3
- Freehand MX
- Fireworks MX
- Studio network management/IT maintenance
Career History
Leeds University Union
Communications Coordinator
August 2003 - Present
This role has seen the perfect mix of my creative approach to marketing, in a targeted and accountable environment. Originally the only marketing creative in the organisation, now managing a busy department of 3 other communications creatives and a web editor. I have instilled the importance of branding and targeted visual communication in this £9 million turn over public sector organisation through hard work and high standards. Ensuring the successful delivery of £100K communications budget a year for our various departments to a fluid and critical youth market. Duties include:
- Lead marketing creative in the organisation.
- Consulting clients with regards to aims and objectives, budgeting, timing issues.
- Formulating design solutions across web, print and installations.
- Working across various media.
- Planning and prioritising jobs for the design and communications team.
- Motivating and managing team and adhering to HR procedures.
- Recruiting and Selecting new team members.
- Print Buyer - including supervision of tender processing.
- Copywriting.
- Developing marketing/communications strategy.
- Presentations to Senior Management and external clients.
- Account handling and client liaison skills.
- IT management/Support of studio equipment.
- Managing the roll out of a new visual style across the organisation.
- Experienced public speaker.
- Management of sub-brands and multiple campaigns.
OS Design, Bromsgrove,
Head Of External Marketing and Client Services
August 2001 - May 2003
Employed by one of the UK's major free publishing houses. Liaising with existing and new clients on the development of print or web solutions to their communication issues, then working with the design team to develop a treatment for the pitch.
- Account handling
- Print buying
- Graphic Design and brand development
PPS, Evesham, Worcestershire
Marketing Assistant
June 2000 - July 2001
A demanding and successful print and publishing firm, specialising in quality production. Synchronized with graphic designer and reproduction manager to develop new marketing campaigns for customers. Developing client base, business account management, supervising print jobs from A6 leaflets to 10,000+ runs of monthly magazines with established readerships.
- Devised new marketing strategies for managing director.
- Sole responsibility for progress reporting, weekly updates, client database handling.
Education and Training
SDDU Introduction to Management, Leeds University
2005
Keele University, Staffordshire 1997 - 2000
- BA Marketing and Sociology Class 2:1
Runshaw College, Leyland 1995 - 1997 A-levels
- Sociology - B
- Media Studies/Graphic Design - B
- Information Technology - C
Burscough Priory High School, Burscough, 1990- 1995 G.C.S.E's
- Co-ordinated Sciences - AA
- English Language - C
- English Lit - C
- Maths - C
- French - C
- Music - C
- Geography - C
- Design Tech - B


